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Dr. Layne McDonald
Creativity with purpose.
Our News Services: The 'Pink Slime' Problem: How to Scale News Content Without Becoming a Robot Factory
Your newsroom is currently facing a choice between two deaths: exhaustion or irrelevance. You are being asked to produce more content, for more platforms, at a higher speed than ever before, all while your budget is being squeezed like an orange in a vice. The temptation to "fill the gap" with low-cost, automated filler, what the industry calls "Pink Slime", is real. But let me be clear: Pink Slime is not a newsroom strategy; it is a suicide note for your brand. The term "Pink Slime" refers...

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