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What Is the Building a Christ-Centered Business Course?
Can you build a thriving business and still honor God? Not only can you — you should. The marketplace is one of the most powerful mission fields on earth, and every Christian entrepreneur has the opportunity to demonstrate the Kingdom through how they do business. This 8-week course teaches you how to start, grow, and sustain a business built on biblical principles — where profit serves purpose and your work becomes worship.
Dr. Layne McDonald brings together his experience in pastoral leadership, corporate consulting, and creative entrepreneurship to give you a uniquely integrated approach. This is not a secular business course with a Bible verse tacked on — it is a ground-up framework for building businesses that reflect the character of Christ.
What You Will Learn
Over 8 weeks, you will learn how to identify your God-given business calling and validate your idea, create a business plan rooted in biblical stewardship principles, build a brand that reflects your values and attracts your ideal audience, develop ethical pricing, marketing, and sales strategies, manage finances with Kingdom generosity and personal integrity, hire and lead teams using servant leadership principles, scale your business without sacrificing your family, health, or faith, and navigate the unique challenges Christian entrepreneurs face in the modern marketplace. Each module includes actionable templates, real-world case studies, and spiritual formation exercises.
Who Is This Course For?
This course is built for Christian entrepreneurs who are launching their first venture, faith-based business owners looking to grow with integrity, bivocational pastors building income streams alongside ministry, marketplace leaders who want their work to reflect Kingdom values, and anyone in the Memphis business community or beyond who believes business can be a vehicle for ministry. Whether you sell products, offer services, or lead a nonprofit, this course will transform how you think about the intersection of faith and business.
Frequently Asked Questions
I already have a business. Is this course still useful? Yes. Many students take this course to realign an existing business with their faith values, improve their leadership, and develop strategies for ethical growth.
Is this course about starting a church or a business? A business. However, the principles are deeply rooted in biblical leadership and can be applied by bivocational pastors, ministry leaders, and anyone who sees their work as worship.
Iyong Instructor
Dr. Layne McDonald
Dr. Layne McDonald, Ph.D., is a pastor, filmmaker, author, and dual-doctorate scholar specializing in Communication, Administration, and Leadership. Based in Memphis, Tennessee, Dr. McDonald has spent decades mentoring pastors, Christian business leaders, and creatives worldwide. His work bridges the sacred and the strategic, helping leaders build organizations that honor God and serve people. He is the author of Authentic Christian Pastoral Leadership and Blue Oceans, and leads The McReport — a Christ-centered news platform. Learn more at LayneMcDonald.com.